A WORLD OF BEAUTY

Led by the Milanese entrepreneur Antonio Baldan, a man with an innate passion for his company, which has enabled him to become one of the most brilliant businessmen in Italy. He is the architect of the success that the Baldan Group has consolidated over the years — a success based on the extraordinary combination of effective high-tech methods and innovative dermocosmetic and nutritional lines. All this is supported by solid marketing strategies, tailor-made for the beauty-wellness sector, which have allowed the Group to grow and evolve, establishing itself as a market leader.

Baldan is the official supplier to over 8500 beauty institutes and approximately 1500 pharmacies. Every day, these customers are pampered and assisted by a sales network consisting of 250 agents, 50 beauty consultants, and over 30 specialized consultants, including cosmetologists, chemists, dermatologists, aesthetic surgeons, dieticians, and nutritionists.

THE BALDAN FAMILY

Since 2016, the Baldan Group has decided to directly supply several non-European countries (Mexico, Colombia, America) and European ones: UK, Switzerland, Belgium, the Netherlands, Germany, Austria, Luxembourg, Ireland, Slovenia, Czech Republic, Norway, Sweden, Finland, and Bulgaria.
Just like in Italy, professionals abroad are showing great interest in our streamlined formulas and the ongoing support our company offers,” says Brando Baldan, President of the Baldan Group.
After completing his studies, Brando joined the family business, of which he is now President, dedicating himself to launching the Group in European markets, starting with the UK.
Today, he is responsible for the company’s international expansion and technological innovation — both in terms of products and in IT, infrastructure, and organizational development.
Today, the Baldan Group is present in no less than 27 countries.

Amanda Baldan entered the company through the creation of her original brand of eco-friendly fur products, Made in Italy. With her entry into Baldan Group, Amanda brings a green and sustainable vision. She is currently responsible for skincare and makeup products and, as a staunch supporter of animal rights and the environment, aims to increasingly steer the company towards sustainability. Following in her father’s footsteps, she is also the Sales Manager for Baldan Group UK and the Irish market, demonstrating excellent communication skills with the sales network and clients. Since 2022, she has assumed the position of CEO of the company.

A WORLD OF BEAUTY

In the Beauty Wellness market, we are present alongside beauty centers, pharmacies, and aesthetic medicine centers, providing innovative solutions to offer a complete and personalized service.